Why Are KitchenAid Mixers So Expensive?

Make sure that all of your baking equipment is in good working order before you start making your favorite recipes. Having a stand mixer is an excellent gift for people who are passionate about baking. It can help them not only in their hobby but also in their cooking.

KitchenAid mixers are expensive because the brand is considered to be high quality and they are capable of completing many different tasks. With a robust set of features and a popular brand name, they can command a higher price than most of the competition.

You will learn the various aspects that affect the price of a stand mixer and how to choose the best one in this post.

Why Is KitchenAid Such a Popular Brand?

The global market for stand mixers is at over $1 billion in 2020, and in the US, KitchenAid was the undisputed kitchen queen. With a 28% share, the company is known for its impeccable quality and passionate following.

Since its inception, KitchenAid has been known for its robust build quality and world-class engineering. These appliances are also known for their high performance and are capable of lasting for decades.

You can find a wide variety of cheaper kitchen products for those on a tight budget, such as Hamilton Beach’s line of stand mixers. However, most of these models lack the long-lasting build quality associated with the KitchenAid brand.

KitchenAid Mixer Alternatives

There are many popular options that are great alternatives to the expensive KitchenAid models. They are very comparable, if not better. You’re not paying the brand name prices, but still get the same quality and warranty. Check out our top recommended alternatives below:

Prices pulled from the Amazon Product Advertising API on:

Reasons Why KitchenAid Mixers Are Expensive

There are various features stand mixers should have to be helpful to you and your cooking. You need to consider their functionality and the engineering that makes them unique. The quality of the equipment used in a KitchenAid stand mixer is essential to ensure that it lasts longer.

KitchenAid KSM150PSER Artisan Tilt-Head Stand Mixer with Pouring Shield, 5-Quart, Empire RedCheck Price

They Have Multiple Attachments

If you are looking for more functionality and attachments, you might pay more for a stand mixer. Fortunately, KitchenAid provides these kitchen accessories at a reasonable price.

Many factors go into choosing a suitable stand mixer. One of these is the ease of use. With the ability to quickly detach and interchange, the KitchenAid stand mixer is ideal even for beginners.

This item allows you to swap between the two kneading methods and grinding quickly. However, this device can be costly, so you need to consider it before buying.

They Are Sturdy and of Quality

People spend so much money on KitchenAid mixers because of their quality.

There are a lot of plastic stand mixer models available on the market, but they are not as user-friendly as the KitchenAid models. If you’re looking for a high-end model equipped with a polished aluminum body, expect to pay a lot.

Aside from being more expensive, a stand mixer will also give you the added benefit of being more durable. It is also beneficial if you plan on starting a small business. 

The quality of the products made by KitchenAid builds to last. It causes them an ideal choice for any home.

Aside from being more expensive, a stand mixer will also give you the added benefit of being more durable. It is because the motor and attachment of this product will last a long time. 

Many people aspiring to be professional bakers rely on the durability of the KitchenAid model.


Their Motor Power Is Powerful

Powerful motors that can range from 275 to 500 watts are commonly used in these types of equipment to ensure that your batter incorporates evenly and smoothly. The models with the most significant output can handle the increased capacity. They also have a quiet DC motor.

Aside from the size of the motors, it’s also the way they combine the ingredients that make KitchenAid stand mixers unique.

The KitchenAid mixer uses planetary motion to ensure that the batter gets thoroughly mixed every time. This feature allows it to whip and fold the mixture simultaneously. The head and attachment of the machine move in two different directions, which makes it easier to do so.

If you’re looking for a budget stand mixer, this one will set you back a few hundred dollars.

KitchenAid KITCH K45SSOB Mixer 4.5, 250watts, Onyx Black

The Design Is Astounding

Since its inception, the KitchenAid stand mixer has been known for its wide range of functions and attachments.

When the company first introduced the mixer, it was hard to find a home baker who would want to buy one. Women constructed the machines they originally made on farms, and the price tag was around $200.

In 1937, the company’s product designer, Egment Arens, introduced a new era to stand mixer design. His elegant and fluid design helped make the machines become the iconic brands today.

There are 47 different colors available in the standard 5-quart model.

Why Are Stand Mixers So Expensive?

Although KitchenAid is the most popular brand of stand mixers, other manufacturers can also set you back a lot of money.

A hand mixer will not dent your bank account, as most of them are available for around $10 to $30. On the other hand, stand mixers are usually about $100 and only get more expensive.

Many factors make a sound stand mixer, such as its build quality, motor power, and convenience.

The necessary attachments of a hand mixer are a dough roll and a whisk. These are useful if you’re planning on making a single batch of cookies or a party cake. Aside from being practical, a hand mixer is also a good starting point for someone new to baking.

If you’re a serious cook, then a hand mixer is not for you. It lacks all of these features and is usually inferior in quality. Aside from these, the output and time of a stand mixer are also essential factors that will affect its performance.

Trying to knead bread dough with a hand mixer can take forever. The motor of this machine gets hot fast, which can cause you to take frequent breaks.

Using a stand mixer over a hand mixer is faster performance and better handling. With this machine, you can quickly move the ingredients around while creating a smooth and even dough.

Stand mixers come with various attachments, such as a dough roll and a paddle attachment, which help make the most delicious pastries.

Frequently Asked Questions

Is KitchenAid Mixer Worth It?

KitchenAid mixer is worth every penny. If you are planning on using all of the features of a stand mixer, then the Kitchenaid mixer is a must.

Expert artisans utilize KitchenAid mixers, which comprise high-quality materials. These are great for mixing various mixtures, such as frostings, vegetables, and sausage stuffing. You can also use them to knead the dough for you automatically.

What Is a Good Price for a Stand Mixer?

A standard stand mixer should range from $25 to $50, while you can have a more expensive model such as the KitchenAid stand mixer for around $299.99.

It will depend on how you plan to use your mixer. If you don’t need one every day, you can settle for the cheaper ones on the market.

What to Consider Before Getting a KitchenAid Appliance?

The frequency of your appliance use affects the feasibility of buying it. If you use it often, it will be sensible to buy it, but if you only utilize it once or twice a year, it will be hard to justify investing a lot of money. Ensure that you need this appliance not to waste money.


KitchenAid mixers are expensive because of the quality and high performance they possess. Having the ideal kitchen appliances is very important for satisfying your baking and cooking needs.

Since KitchenAid is a well-known brand, they have been able to produce products that function correctly and last longer.

Work and innovation make a KitchenAid appliance more expensive than other brands.